So when choosing from a UI kit to put together a new one, careful design decisions are important in propelling a brand story. Instead, perhaps sticking to a consistent visual kit would have neutral and light color integration with round, minimalist iconography and component style. For example, if a nonprofit’s trademark book sets a serious tone in its content, a UI kit’s UI assets should not contain neon elements or flashy elements. Brand guidelines communicate the fundamental components that define a brand’s identity, such as UI elements in UI kits, typography, logo size/spacing, color palettes, tonality, and general company characteristics.īrand guidelines guides reflect all the visual assets found in a UI kit, and those assets should also reflect the tonality, mission, and purpose a brand wants to convey.
A company’s established UI kit is also quite essential for delivering a visual brand story with one interconnected language within a brand guide. Related: Implementing Web Design Best Practices With Iterative Methodologies UI kits and brand storiesįor digital design interfaces, UI kits are a great asset to have a collection of resources in one place. Good design achieves components that are carefully selected, such as a consistent navigation menu or interactive buttons that all share the same geometric shape, size and color story. Consistency within UI elements tunes the tone of a project, which can then be easily updated with a consistent style. However, choosing elements from UI kits should be strategically selected to ensure consistency throughout, even if the project is still in its infancy. UI kits stabilize the design process with these out-of-the-box elements, which also saves on overhead. Not only is this helpful, but these templates are paramount to pushing a project into the path of completion, especially on a project with a tight timeline. Tools like Adobe XD allow designers to pick and choose ready-made templates (for example, a login screen) and place them directly in their outline without having to develop a new screen from scratch. For example, let’s say a UI designer makes the preparatory step to a design, such as a wireframe for a mobile application, but before they can delve into the development layer, there must be an outline of the design. Designers can choose which element to use in prototyping stages, such as wireframes. In particular, in the wireframe and prototyping process of an interface design, the assembly of UI components and elements is sometimes merged from pre-existing UI kit component libraries.
Related: 5 Tips for Creating Innovative UX Design UI kits stabilize the design process
Together, the component and styles make up a UI kit, as it acts as a primary resource that shapes a brand’s visual identity. Styles, on the other hand, are the visual features of the design that make up these components, such as color story, fonts and typography, and even the shapes. Components are the functions a user can interact with that convey meaning and function, such as input fields, check boxes, radio buttons, sliders, icons, micro-interactions, and more. When dissecting the structure of a UI kit, it consists of two main parts: components and styles. For example, when browsing a website, you may come across icons and interactive widgets or buttons to make a request – these features can be found in a UI kit that can be used in an interface when designers create a website or mobile application. UI kits contain all the elements and features of a digital design.
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